Best Digital Marketing Blogs
Written By: ShaneWebGuy on December 16, 2022
Building an ecommerce website or improving your social media marketing requires the help of expert marketing blogs. Improve your digital marketing efforts by staying updated with the latest reports and news in the industry. We present the best marketing blogs this year and beyond. Follow some of these digital marketing blogs this year, and we’re sure you are going to get ahead of the game.
ShaneWebGuy
The ShaneWebGuy blog is geared for web design & marketing agencies. Most of the topics are related to the improvement of the process and the latest trends for web and digital marketing. Shane Clark is the writer of the majority of the content.
Shane is an American born international web developer and internet marketing guru. He has developed web/digital marketing strategies for some of the more prominent agencies in the US and Asia. If you’re looking for a meaningful web strategy, feel free to reach out.
The Moz Blog
The Moz Blog is a robust resource for various digital marketing efforts. This blog includes inbound marketing, search engine optimization, SEM, PPC, and more. There is an emphasis on SEO as this landscape changes frequently. The Moz Blog can teach you a lot about digital marketing and SEO without overwhelming you with too many details.
The Moz Blog also provides listicles, cheat sheets, and industry updates from different conferences. The blog also features expert commentaries that tackle ecommerce, Google, and industry reports. Moreover, the blog also gives strategies for creating quality content online. You will also find precise instructions for essential digital marketing areas like email marketing, A/B testing, and more.
Hubspot
Hubspot is one of the most prolific content creators in digital marketing. The company produces software for digital marketing, lead generation, SEM, and content management, too. The Hubspot blog provides tips, advice, and free templates to users.
You can download templates related to sales, marketing, lead-gen, sales training, and the best practices for dealing with customers. Also, Hubspot always creates incredible content for website improvement, including tips for more effective content generation, retargeting, and improving your business’ blog.
Additionally, the blog has expanded to sales prospecting, Instagram marketing, SEO, and remote work strategies. The blog aims to provide a comprehensive resource revolving around digital marketing, sales, and effective business management. The blog is divided into four segments: marketing, sales, service, and website.
Content Marketing Institute
The Content Marketing Institute (formerly known as Junta42) is a leading organization in content marketing education. The organization teaches businesses how to attract and keep customers.
Additionally, CMI helps improve business outlook by keeping readers and audiences satisfied with digital content. CMI headlines Content Marketing World, the biggest and most focused conference for content in the country. The conference is held annually in Cleveland.
CMI’s blog is a treasure trove for every kind of content creator. The term “content is king” reigns supreme here. CMI has a large quantity of free content on the website. These free resources include white papers and ebooks. Moreover, CMI also has a ton of informative and focused blogs. CMI blogs tackle a wide variety of topics.
Also, they talk about research projects, overcoming writer’s block, and content metrics. They discuss content optimization, keyword research, marketing databases, and backlinks, too. In conclusion, there is never a dull day in the CMI blog. Time to be productive with content.
Coppyblogger
Brian Clark’s Copyblogger blog provides content and marketing training through digestible articles. Copyblogger encourages people to find their niche and build their business online. The emphasis is on crafting quality content with a marketing-oriented mindset.
Additionally, Copyblogger provides mentoring for beginners and advanced writers who want to improve their content game. This blog’s approach is both personal and objective. The articles will teach you how to improve your copywriting while enhancing your technical expertise.
You will also find additional guidelines and templates for improving your headline writing, podcasting efforts, and SEO. Coppyblogger provides pocket-sized resources for people who squeeze in time for self-education in digital marketing. To conclude, Coppyblogger is an ideal resource for readers who are strapped for time but still want variety while reading blogs.
Marketing Land
Marketing Land provides a host of resources on content management systems, content marketing, advertising, content syndication, and more. The blog provides free articles, details for digital marketing events, webinar sessions, white papers, and research reports.
Similarly, it provides some content-focused blogs like Copyblogger and CMI. Marketing Land’s articles are more focused and technical. Their blog is a good stepping stone for people who already understand digital marketing basics and are ready to level up.
Some of Marketing Land’s content also helps decision-makers and managers improve their performance in their organizations. You will also find news about conferences and events related to digital marketing and the web in general. One segment of the blog roll features martech news, features, and interviews with industry experts.
Search Engine Journal
The Search Engine Journal is a comprehensive resource covering search engines, SEO, design, Web development, and social media marketing. Unlike other blogs, SEJ is not afraid to go into the nitty-gritty of things, especially when it comes to SEO principles.
Some notable content includes interviews with Google engineers and specialists and experts who have been in digital marketing for years. SEJ also produces updated and comprehensive guides and how-to content covering various topics.
These topics include Bing Webmaster Tools, analytics, SEO for beginners, local SEO, and working with digital marketing agencies. Besides, there are also some excellent resources on niche marketing, on-page optimization, link building, backlinking, and social media for business. Overall, SEJ’s approach is holistic, and therefore, it is useful for a broader scope of business owners, developers, and webmasters who want to know more about SEO.
Econsultancy
Econsultancy aims to provide a broader vista to digital marketers by combining traditional blogs with webinars, teaching sessions, and trending news. Past teaching sessions include online talks about marketing leadership, marketing during the pandemic, ecommerce success, company culture, and customer data analytics.
Trending news items feature current and relevant content related to COVID-19, remote work, user personalization, artificial intelligence, and a massive array of other topics that are interesting to people engaged in digital marketing.
The blog features an array of content from regular instructional blog posts to interviews with leading industry experts. Econsultancy tackles strategies related to video advertising, social media advertising, payments, site search, product pages like landing pages, and customer experience.
To conclude, Econsultancy is a relevant resource for those running their own businesses or managing staff in sales or digital marketing. If you are looking for novel ideas to boost your organization’s ecommerce success, you will likely find inspiration while reading blog posts at Econsultancy.
Ragan’s PR Daily
Ragan’s PR Daily provides a steady stream of news and reports from the PR industry. The PR industry encompasses mainstream news, business news, and different folds and niches of commerce and industry.
PR Daily combines all of these areas into a sensible and relaxed read. PR Daily listens to and synthesizes many on-going dialogues in the PR industry to relay how communication and public relations evolve, especially now that we are dealing with COVID-19.
There is a beautiful blending of information that makes PR Daily useful to digital marketers who are looking for updates on content marketing and digital marketing in general. While it is not as comprehensive as other blogs like Copyblogger or SEJ, it’s worth a bookmark and a daily scan.
Convince and Convert
The Convince and Convert blog combines the best of digital marketing news and strategies in one place. The blog’s layout is easy on the eyes. Users will find it easy to locate the specific resources they need each time they open the blog.
There is also news on martech, tech, social media, social media marketing, content generation, content marketing, and automation and B2B lead-gen.
There is a smooth balancing act by the blog to cover as much territory as possible, as digital marketing has expanded in the last ten years. Also there is plenty of content that will help managers lead their teams to higher levels of productivity.
The blog also provides some guidance on the use of new tech, content management, team apps, and related areas. While it is not focused on sales, it’s a good read for the general digital marketer who wants to be informed of the developments in Google Pay-Per-Click, Web development, and digital marketing.
Copyhackers
Copyhackers is the brainchild of Joanna Weibe, and they have been providing quality instruction to copywriters and business owners since 2011. The Copyhackers blog is focused mainly on the fine art of copywriting. Topics include growth marketing, copywriting, blogging, freelancing, and essential quick tips for people who want to hack their copywriting and get ahead of the competition.
From the blog, you will also be able to access all of Joanna’s Academy courses, including her paid courses for SaaS marketing, email marketing, landing pages, funnels, and more. The blog also offers a freelance boot camp course, some inspirational content for growing freelancing businesses, and a course for mastering guest blogging.
Copyhackers’ blog is highly specialized because it takes what we know of copywriting and boosts it with rich insights tied to the digital world and digital marketing. Additionally, you will learn about things that you don’t normally encounter when writing content. These include integrating UX considerations into copy, creating and using a useful swipe file, and crafting effective emails. Email marketing, in particular, is a Copyhackers specialization, Joanna and the crew continuously provide new content on how to write the best emails to customers, including additional insights for forms and landing pages.
